The New Archaeology Review is a publication that seeks to provide a forum for experts, scholars and enthusiasts to freely and openly express well-founded views and debate issues of controversy. The New Archaeology Review will target a readership that is primarily interested in all areas of archaeology. This includes new discoveries and theories that challenge currently accepted notions about our past.

The market most amenable to our editorial focus are well-educated, independently minded professionals, often those who work closely with university students or are students themselves. Also, professionals engaged in alternative medicine, book publishing, and the New Age. Most of those in our marketing sphere have enough money to travel, and the will to do so. Those wishing to advertise for archaeological tours will find an excellent market. Many of The New Archaeology Reviewís readers are aspiring authors and journalists with a nose for the archaeology beat.

Our cutting-edge premise is to focus on new discoveries that are making us re-evaluate past doctrines and promoting the restructuring of accepted theory. Ultimately, The New Archaeology Review asks the questions most asked and searched for by the general public.

In addition, we address connections to mythology, religion and culture. We also encourage discussion and serve as a resource for students and professionals by publishing archaeological profiles, breaking news, academic papers and highlighting archaeology in pop culture. The New Archaeology Review is not academic in focus and stands apart from student publications. We will foster readership with a broader sense of community, where common intellectual interests will make them avid readers. This inherent, underground intellectual audience, Somewhere between scholarly respectability and edgy, revolutionary ideas is our niche market

Our goal is to employ rich multimedia, taking advantage of Internet video, streaming, podcasting and computer animation for an exciting and valuable product for both the readers and advertisers. Sponsors can take advantage of user-driven multimedia that allows for spoken and animated commentary, video, slide shows, or any number of the vast options available, directly to the readership.

Our subscribers represent a youthful, dynamic and innovative generation that is now coming of age in an era of new and unbridled technological sophistication. This is the generation that will be the primary readers of this magazine.